Witnessing the gaps in existing care options and the lack of truly bespoke, quality-of-life-focused support, we founded this company to reimagine eldercare, placing dignity, empathy, and holistic well-being at its core. Through our professional aged care experience, we saw how traditional caregiver training often fell short, focusing on surface-level skills while neglecting the comprehensive, personalised care required to ensure seniors live with comfort, independence, and purpose.

Inspired by the Japanese concept – Ikigai, which encapsulates the idea of finding purpose and joy in life, our caregiving solutions are designed to be person-centric, compassionate and engaging.